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ABOUT SOLVED
Structure creates freedom.
When operations are designed with intention, work flows more clearly, leadership feels lighter, and growth becomes something the business can actually sustain.
That belief is what SOLVED Collective was built around.
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WHAT WE BELIEVE
These values shape how we work, how we think, and what we hold ourselves to in every engagement.
TRUST
We work with honesty and accountability.
Leaders trust us to tell the truth about how things are working and to design systems they can rely on. We take that seriously.
PEOPLE
Operations exist to support people, not the other way around.
We design systems that help teams work well together, with clear roles, realistic expectations, and room to do their best work.
ADAPTABILITY
Growth changes the conditions a business operates in.
We design systems that flex as those conditions shift so the structure supporting the business keeps up with it.
curiosity
We start with questions, not assumptions.
Genuine curiosity helps us understand how work actually happens inside a business and design something that fits, rather than something that looks good on paper.
how we work
We start by understanding before we recommend. Every engagement begins with genuine curiosity about how the business actually operates, not how it looks on paper, and not through assumptions about what should be working.
From there the work moves in three stages.
Understand your business.
We listen, observe, and map what is actually happening before any redesign begins.
Prioritize what matters.
We identify the highest-leverage changes and sequence them in a way the business can actually absorb.
Design and implement with intention.
With clear priorities in place, we build the structures, rhythms, and systems that allow the business to run well without depending on any one person to hold it together.
Every engagement is grounded in two proprietary frameworks: the Operational Maturity Model, which maps where a business is in its operational development, and the Five Flows Framework, which examines how work, decisions, information, capacity, and money move through the organization.
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THE SOLVED WAY
These principles guide every engagement. They're why the work creates lasting change rather than temporary fixes.
Partners, not consultants.
We immerse ourselves in your business. We take time to understand how your people think and work, and we tailor our approach to fit your specific context. The goal is lasting change, not a report that sits on a shelf.
Practical before theoretical.
Our advice is grounded in your reality. We focus on what will actually make a difference, prioritizing progress over unnecessary complexity. Frameworks serve the work. The work doesn't serve the frameworks.
Designed for what's next.
We address the challenges in front of you while anticipating what's coming. Structure isn't just about solving today's problems. It's about building the capacity to handle tomorrow's growth without starting over.
With you through the work.
We don't disappear once a plan is written. Whether we're assessing operations, designing systems, providing fractional leadership, or coaching your team, we work alongside you until the change actually sticks.
The Trusted Operator Academy
In Fall 2026, SOLVED Collective launches The Trusted Operator Academy — a 14-session development program for operators in founder-led businesses.
It is the only SOLVED Collective offer built for the operator, not the founder. Where fractional work builds the structure from the outside, the Academy develops the internal leader who can build and own it themselves.
First cohort Fall 2026. Six to eight seats.
Meet the collective
Built by people. Powered by purpose.
SOLVED Collective is a small, intentional team of operational thinkers, facilitators, and strategists. We care about the work and the people doing it.
Lindsay Sheldrake
Founder + Operational Visionary
Lindsay has spent her career inside complex service businesses. She knows firsthand what happens when demand increases, complexity grows, and the way the business runs stops keeping pace.
That experience is what SOLVED Collective is built on.
She founded SOLVED on a simple belief: structure creates freedom. When operations are designed with intention, the same problems stop coming back, leadership gets lighter, and the business becomes what it was always capable of being.
Based in Calgary and working across Canada, Lindsay partners with founders and leadership teams of growing service businesses to build the operational structure that makes good work last.
Kate Woodford
Facilitator + Project Coordinator
Kate brings over a decade of experience across facilitation, project coordination, policy, and human-centred design. She thinks strategically and executes practically, which makes her particularly good at helping teams stay focused when things get complex.
At SOLVED, Kate supports clients through facilitation and operational implementation. She connects people, processes, and priorities so work flows more smoothly and plans actually come to life.
SOLVED Collective grows alongside our clients. As their businesses evolve, so does our network of operational thinkers, facilitators and strategists.
START with trust
Most engagements begin with a conversation. Book a discovery call and we'll look at where your business is, where trust is breaking down, and what would help most.
Have questions? Read Our FAQs
Fractional executive support for founders of growing service businesses. We build the operational structure that makes trust possible and stepping back safe.
Located in Calgary, Alberta | Serving clients across Canada
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